Creed: Rebranding RockyLegacy is more than a name.

Creed, the blockbuster spinoff and reboot of the Rocky franchise, shows how to rebrand, restore and resurrect moribund personal and organizational brands.

The seven Rocky films teach lessons about leadership, branding and finding your mission. Boxing serves as a metaphor for…

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Joseph Serwach

Joseph Serwach

31K Followers

Story + Identity = Mission. Leadership Culture, Journalism, Branding Education. Inspiration: Catholic, Polish. https://serwachjoe.medium.com/membership